Summary: In this episode of the litigation quality PatentCast Craige explains how Arctic Cat successfully enforced and monetized its patent with a patent license to Honda and in litigation against BRP, the maker of and infringing “Sea-Doo” personal watercraft.

This case has 4 great business lessons involving how to:

1) Overcome obviousness

2) Mark your products with your patent number

3) Get an on-going royalty and

4) Treble damages from the infringer!

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